

Sungwon (Alex) Moon
Business Innovation & Global Leadership Expert
Phone:
+82-10-6775-7154
Email:
Core Competencies
-
Global Leadership
-
Business Innovation
-
SCM/Logistics
-
IT Strategy
-
Change Management
-
Multilingual Communication
Profile
A business leader with over 28 years of global business experience.
I have demonstrated leadership in business innovation, SCM, logistics, and IT at Samsung Electronics and Samsung SDS, with extensive experience in Latin America.
Fluent in Spanish, Korean, and English, I have led organizational growth and transformation based on a deep understanding of Latin American and global cultures.
With expertise in business innovation methodologies and IT operations, I have successfully established and operated corporations, branches, and logistics centers, and implemented SCM-based sales and logistics innovation initiatives.
Professional Experience
Jan 2022 - Oct 2023
Apr 2024 - Mar 2025
Apr 2025 - Present
Jun 2003 - Jan 2022
Mar 1996 - Jun 2003
Tachyon
Chief Executive Officer
-
Founded and operate a consulting firm specializing in corporate innovation and digital transformation
-
Develop SCM and logistics optimization solutions for global enterprises
-
Provide business intelligence services based on artificial intelligence and big data
-
Offer specialized consulting and localization support for Latin American markets
Osstem Implant
Business Innovation Executive
-
Serve as a direct advisor to the Chairman, influencing company direction and management decisions
-
Planned and analyzed European logistics center operations for improvement
-
Planned AI translation system technology selection and investment optimization
-
Developed market entry strategy and business plan for Argentina (target: 30 billion KRW revenue within 3 years)
Samsung SDS Chile
CEO / General Director
-
Served as CEO of Samsung SDS logistics entity in Chile
-
Achieved over 50% revenue growth in 2022 compared to the previous year
-
Developed 15 additional clients beyond Samsung Electronics, building a foundation for sustainable growth
-
Established self-operated D2C home delivery services
-
Enhanced productivity through organizational optimization and process improvement
Samsung Electronics Chile
Business Innovation & Operations Director
-
Spearheaded SCM-based sales, management, and organizational innovation to achieve dominant market leadership across product categories in Chile
-
Demonstrated leadership in implementing IT-based ERP and SCM systems for company-wide innovation within Samsung Electronics Set division
-
Conducted strategic Retail SCM projects with key partners (3 major telecom companies, 5 department stores, hypermarket chains), optimizing Working Capital and increasing partner sales by 25-30%
-
Established a 30,000 square meter logistics center with digital twin technology for operational efficiency, collaborating with Samsung SDS to create Latin America's first self-operated logistics system
Samsung Electronics Argentina
IT/MIS Manager
-
Founding member responsible for establishing IT infrastructure and management systems
-
Implemented local ERP and SAP projects
-
Designed and implemented O/A and IT network infrastructure
Total Consciousness, Inspiration & Value Creation
Alex Moon
I pursue a philosophy based on three core principles:
Total Consciousness, Continuous Inspiration, and Value Creation.
This embodies the aspiration to gain inspiration through the growth of individual consciousness and to create positive value in the world based on that inspiration.

Total
Consciousness
This refers to a state of awareness of the connectivity and interdependence between oneself and all existence. It means expanding individual consciousness to understand the deep connections between oneself, others, and nature.
Continuous Inspiration
The driving force behind creative activities, it is the process of discovering new ideas and solutions through intuition, insight, and imagination. This stems from an endless curiosity and attitude of learning.
Value
Creation
Creating various forms of value - material, spiritual, and social. The goal is to make a positive impact on the world through innovative products, services, and ideas.
Business Applications
This philosophy can be applied to business in the following ways:
-
IT Sector: Personalized services using big data and AI, creative problem-solving approaches
-
Logistics: Efficient supply chain management, building sustainable logistics systems
-
Consulting: Integrated problem-solving, value-centered consulting services
-
e-Commerce: Focus on specific customer segments, building community-based platforms








